3 Key Questions to Focus on the Right Growth Activities for Your Business

Like most online business owners, you may be burning the candle at both ends, trying to manage the day-to-day activities and keep the business afloat.

Maybe you want to explore new ideas, build relationships, and make strategic decisions that scale your business. Unfortunately, working in the weeds distracts you from focusing your time on what grows your business.

First, you need to get out of the weeds and focus on the RIGHT activities—your growth activities.

What are Growth Activities?

Growth activities are what your business does best. Here are a few ways you can find out what is right for you:

Analyze your metrics. Metrics hold the key to many unanswered questions and show the current state of the business by measuring what gets done. Take a close look at your goals and targets for leads and customers, sales, revenue, offers, and website traffic.

- Where do you see an increase?
- What are the trends?
- Where have there been significant changes?

Read your customer testimonials. An effective way to determine what your business does best is to turn to the people who experience it firsthand: your customers. Read your reviews, testimonials, and other customer feedback mechanisms to learn the value you bring to their lives or businesses.

Conduct surveys or polls. To take your research one step further, conduct a brief poll. Ask your current and recent customers about their experience with your business. Compiling this valuable data will help determine what your company does best.

Once you collect your customer data and business metrics, you can concentrate on the growth activities that make a difference for your clients.

Small Business Growth Should Be Easier

The Small Business Growth Guide Graphic by Healthy Business Manager 2022

Grab Your Free Guide to Discovering the Seven Secrets to Find More Time

This guide will help you take inventory of your time to confidently step back into your creative area of genius and develop the strategies to grow. Doesn't that sound divine?

Imagine:

What could you accomplish if you targeted your efforts around the activities that drove those numbers even higher?
How would customer experience skyrocket, and
How many more happy, loyal customers could you earn?
What would your role look like in 3 years?
Who would you add to your team so you could elevate to the next level?
How much business growth and profitability could you realize?

Clients who focused on what they do best grew their businesses successfully. Here are some of the ways they did it:

They built a cohesive team dedicated to serving their clients’ needs
They used real numbers—not assumptions—to track the progress of their business objectives
They looked for growth opportunities that generated cash and profit
They listened to their customers and improved their products
They focused on the success of their customers, offering better experiences and more support
They sized their business systems appropriately

Have You Defined Growth Activities for Your Business?

Choose an opportunity that is closest to the money.
Develop a strategy with achievable short-term goals.
Define the financial, team and time resources to execute the strategy.
Organize monthly, weekly, daily tasks for you and your team.

Growth is a Sprial Process quote by Julie Margaret Cameron

What Does Your Business Do Best?

Ask your current and past customers for their opinions about what you do best and listen carefully. Customer responses may confirm your instincts or surprise you. Either way, you have valuable information that allows you to focus on what matters.

How Can You Carve Out the Time to Focus on Growth Activities?

Delegate, delegate, delegate. Delegation gives you more bandwidth to think creatively, develop new ideas, and take the business to the next level. This can't happen if you are drowning in the details.

Balancing Business Operations and Growth Activities Is Challenging.

Every business owner wants to discover the secret to growing their business while serving their customers well. That is tough to do when the days fill with extinguishing fires, and your to-do list only gets longer. I know how stressful it can be to grow your bottom line and feel like your business is going in a hundred directions.

If this sounds familiar, then you are not alone. Many online business owners cannot find the time to focus on growth activities. It is easy to get stuck in the weeds.

Taking a step back to find the time and brain space to focus on growth activities is essential.

Running a business does not have to be all on your shoulders. You deserve a company that runs well, allowing you to focus on growth and impact.

As an OBM (Online Business Manager), I see business owners lose focus. They end the month frustrated that they didn't work on what matters to grow the business. Struggling in these moments, they feel like they are not making progress and cannot see a way forward. As their trusted right-hand person, I help experienced entrepreneurs get unstuck and back on track to build strong, healthy, focused, meaningful, and lasting online businesses.

You don't have to do it alone. Reach out. I’m here to help.

Book a call, and let's chat.

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Experienced, heart-centered, online entrepreneurs are often stressed and exhausted because they juggle everything in the business. I manage online business operations, freeing the owner to focus on growing the business.